A slender, stylish and customised font reflects the modern approach of the company. The extended verticals of the “T” and “M” reflect the strong foundation pillars of the infrastructure firm. The yellow “E” is a graphical representation symbolising youth. The colour yellow stands for vibrancy, energy, and according to the hindu mythology considered auspicious and believed to stimulate the intellect. The form of “E” is an arrow pointing upwards, three slabs placed in perfect balance and a graphic symbol of the brilliant Egyptian pyramids.